ceven

Loops.so

Syncs user activity and customer data into your email lists, triggers transactional messages based on product events, and manages contact properties automatically.

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Why use Ceven?

  1. AI native Loops.so integration

    • Describe the outcome and Ceven picks the right Loops.so calls, fills the parameters, and checks the result.
    • Structured, agent friendly tool schemas so each call runs reliably instead of by guesswork.
    • Rich coverage for reading, writing, and querying your Loops.so data, across all 11 of its actions.

  2. Managed auth

    • Built in OAuth with automatic token refresh and rotation.
    • One place to manage, scope, and revoke Loops.so access.
    • Per user and per environment credentials instead of shared keys.

  3. Agent optimized design

    • Actions are tuned from real success and error rates so reliability climbs over time.
    • Full execution logs so you always know what ran in Loops.so, when, and on whose behalf.
    • The agent pauses and asks when Loops.so is unclear instead of plowing ahead.

  4. Enterprise grade security

    • Fine grained access so you control which agents and people can reach Loops.so.
    • Least privilege by default, read scopes first and only the writes a workflow needs.
    • A full audit trail of every Loops.so action to support review and sign off.

Supported tools

Every action Ceven's agents can run on Loops.so, and when to use it.

Create Contact
Use this when a new user signs up for your product to add them to your Loops audience with their email and initial properties.
Create Contact Property
Use this to define a new custom data field for your contacts. Ensure the name uses camelCase format.
Delete Contact
Remove a user from your Loops account using their email or user ID. Use for GDPR requests or data cleanup.
Find Contact
Pull a specific contact record by email or user ID to check their current subscription status and properties.
Get Contact Properties
Retrieve a list of all existing contact properties to see what custom data fields are available for mapping.
Get Dedicated Sending IPs
Pull the list of dedicated IP addresses provided by Loops for your sending domain whitelisting.
Get Mailing Lists
List all mailing lists in your account to identify which segments are available for contact assignment.
List Transactional Emails
Pull a list of all published transactional email templates available to be sent via the API.
Send Event
Trigger a specific event in Loops to start an automated workflow based on a user action in your app.
Test API Key
Verify that the provided API key is valid and retrieve basic team information for the account.
Update Contact
Modify properties or change the subscription state of an existing contact. This creates the contact if they do not exist.
List Custom Fields
Retrieve custom contact properties. Note that this is an older version of the properties endpoint.

12 actions · scroll to see them all

Frequently asked questions

Ceven uses the Create Contact action to push user data into Loops as soon as it appears in your connected source. You can map standard fields like email and name, as well as any custom properties you have defined in your Loops settings. If the agent attempts to create a contact that already exists, Loops returns a 409 conflict error, which Ceven interprets as a signal to use the Update Contact action instead. This ensures that your user records remain clean and updated without creating duplicate entries for the same email address across your marketing lists.
Yes. The most powerful way to do this is through the Send Event action. In Loops, you create an automation that starts when a specific event is received. Ceven monitors your product or CRM for the trigger condition and then sends that exact event name to Loops. For example, you can tell Ceven to send a trial ending event when a user has two days left in their trial. Loops then takes over to send the pre designed email sequence. This separates the logic of when to send from the design of the email itself.
Contact properties are custom data points like plan type, company size, or user role. Ceven can both create these properties via the API and update them for individual users. When a user changes their behavior in your app, Ceven can automatically push that update to Loops. This allows you to build highly segmented lists. For instance, you can create a segment in Loops for users where the property is enterprise and use Ceven to keep that property accurate in real time as users upgrade their accounts.
Ceven can interact with your transactional email templates. While marketing emails are usually part of a sequence, transactional emails are sent for specific actions like password resets or order confirmations. Ceven can list your available transactional templates to ensure the correct ones are being called by your workflows. By integrating these with your backend events, you can ensure that system notifications are delivered through the Loops infrastructure, giving you better visibility into delivery rates and open rates for critical system messages compared to standard SMTP.
Ceven is bound by the API rate limits set by Loops. One specific quirk of the Loops API is that it uses strict rate limiting on write operations to prevent spam and maintain deliverability. If you attempt to bulk sync tens of thousands of contacts in a single burst, you may encounter 429 too many requests errors. Ceven handles this by implementing an exponential backoff strategy, meaning it will pause and retry the request automatically. For very large migrations, it is recommended to stagger the sync over several hours to avoid hitting these limits.
Yes. Ceven can be configured to handle data deletion requests automatically. When a user requests account deletion in your app, Ceven can trigger the Delete Contact action in Loops using the user email or ID. This ensures that the user is removed from all mailing lists and that their personal data is purged from the email platform, helping you maintain compliance with privacy laws like GDPR or CCPA without having to log into the Loops dashboard and manually search for every single user.
The Update Contact action in Loops is designed to be idempotent. This means that if Ceven calls this action for a user who does not yet exist in your Loops audience, the platform will automatically create a new contact record instead of returning an error. This is highly useful for workflows where you might not know if a user has already been synced. It allows the agent to simply push the most current state of a user without needing to perform a separate check to see if the contact exists first.
Ceven can retrieve your dedicated sending IP addresses using the Get Dedicated Sending IPs action. This is primarily useful for technical setups where you need to provide your sending IPs to a security team or a third party for whitelisting. While Ceven cannot change your IP addresses, as that is handled by the Loops infrastructure team, it can pull this information and post it into a Slack channel or a documentation tool like Notion whenever a new IP is added to your account.

Alternatives to Loops.so

Other tools that solve a similar problem. Ceven supports these too, so you can switch or run more than one at once.

Customer.io logoCustomer.ioConvertKit logoConvertKitMailerLite logoMailerLite

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