How to Migrate from Lusha to Ceven
Lusha provides verified B2B contact and company data with buying signals for go-to-market teams. Ceven, on the other hand, is an AI workflow automation platform that connects to 1,000+ tools, runs end-to-end workflows on a schedule with AI steps and human-approval gates, and can build & host no-code pages/apps.
This guide will walk you through the process of migrating your GTM data and enrichment workflows from Lusha to Ceven. We'll cover the steps to take, what to expect, and common pitfalls to avoid.
Migrate from Lusha to Ceven in 6 steps
Inventory Your Workflows
Start by documenting all the workflows you currently use with Lusha. Focus on the outcomes they achieve, such as data enrichment, lead scoring, or CRM updates, rather than the specific steps.
Connect Your Apps in Ceven
Re-authorize the same apps in Ceven that you use with Lusha. This includes your CRM, email tools, and any other platforms you integrate with for data enrichment and management.
Rebuild for Outcomes
Rebuild your workflows in Ceven with a focus on achieving the same outcomes. Use Ceven's AI steps to automate data enrichment and human-approval gates to ensure data accuracy before updates.
Validate in Parallel
Run both Lusha and Ceven in parallel for a period, using real data. This allows you to compare results and ensure Ceven's workflows are performing as expected.
Add Approval Gates
Implement human-approval gates in Ceven for critical steps, such as updating your CRM or sending out bulk emails. This adds a layer of oversight and reduces the risk of errors.
Schedule and Cut Over
Once you're confident in Ceven's workflows, schedule the final cutover. Monitor the transition closely to address any issues promptly.
Why teams switch from Lusha to Ceven
Teams often switch from Lusha to Ceven because Ceven offers more advanced automation capabilities, including AI steps and human-approval gates. These features allow for more sophisticated and reliable workflows, reducing the need for manual intervention and increasing overall efficiency.
Additionally, Ceven's ability to connect to 1,000+ tools provides greater flexibility and integration options. This makes it easier to build comprehensive workflows that span multiple platforms and achieve a wider range of outcomes.
What moves over and what doesn't
When migrating from Lusha to Ceven, the workflows and integrations you've set up in Lusha will not automatically transfer. You'll need to rebuild these workflows in Ceven, re-authorizing the same connected apps. This process allows you to consolidate and streamline your workflows, often resulting in fewer, more capable automations.
Data and historical records from Lusha will not move over to Ceven. Instead, focus on setting up new workflows that achieve the same outcomes, using Ceven's advanced features to enhance and automate your processes.
Avoiding the common pitfalls
One common pitfall is trying to recreate your Lusha workflows one-for-one in Ceven. Instead, focus on the outcomes you want to achieve and rebuild your workflows to leverage Ceven's unique capabilities. This approach often leads to more efficient and effective automations.
Another pitfall is not running both systems in parallel long enough. It's crucial to validate Ceven's workflows with real data before fully cutting over. This ensures a smooth transition and minimizes disruptions to your go-to-market processes.
Frequently asked
Can Ceven automatically import my workflows from Lusha?
No, Ceven does not support automatic import of workflows from Lusha. You'll need to rebuild your workflows in Ceven, which often results in more efficient and streamlined automations.
Will my CRM data move over to Ceven?
No, Ceven is not a CRM and does not replace your system of record. Instead, it runs alongside your CRM to automate the busywork around it, such as data enrichment and follow-ups.
How long should I run both Lusha and Ceven in parallel?
It's recommended to run both systems in parallel for at least a few weeks, using real data. This allows you to compare results and ensure Ceven's workflows are performing as expected before fully cutting over.