LeadBoxer

Turns anonymous website visitors into identified leads and pushes their behavioral data into your CRM the moment they show intent.

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Why use Ceven?

  1. AI native LeadBoxer integration

    • Describe the outcome and Ceven picks the right LeadBoxer calls, fills the parameters, and checks the result.
    • Structured, agent friendly tool schemas so each call runs reliably instead of by guesswork.
    • Rich coverage for reading, writing, and querying your LeadBoxer data, across all 9 of its actions.
  2. Managed auth

    • Built in OAuth with automatic token refresh and rotation.
    • One place to manage, scope, and revoke LeadBoxer access.
    • Per user and per environment credentials instead of shared keys.
  3. Agent optimized design

    • Actions are tuned from real success and error rates so reliability climbs over time.
    • Full execution logs so you always know what ran in LeadBoxer, when, and on whose behalf.
    • The agent pauses and asks when LeadBoxer is unclear instead of plowing ahead.
  4. Enterprise grade security

    • Fine grained access so you control which agents and people can reach LeadBoxer.
    • Least privilege by default, read scopes first and only the writes a workflow needs.
    • A full audit trail of every LeadBoxer action to support review and sign off.

Supported tools

Every action Ceven's agents can run on LeadBoxer, and when to use it.

Add or Update Lead Tags
Use this to manage lead tags by adding new labels, removing old ones, or overwriting all existing tags for a specific user.
Get Events
Pull behavioral data including pageviews, clicks, and form submissions for specified sessions.
Get Lead Score Formula
Fetch the specific logic and criteria used to calculate lead scores for a dataset to understand lead quality.
Get Sessions
Retrieve session data for a lead ID, optionally filtered by email or segment ID to see user journeys.
Log Server Side Event
Track backend events or custom activities from your own server to keep the lead profile complete.
Get Custom Tracking Domains
List all custom tracking domains created or currently in progress for a specific dataset ID.
Post Event Data
Send raw event data via a request body to track specific user activities in real time.
Get Lead Detail
Pull comprehensive lead data and B2B profile information for a specific lead ID.
Delete Custom Tracking Domain
Remove a specific custom tracking domain associated with a dataset in the platform.

9 actions · scroll to see them all

Frequently asked questions

Ceven monitors the LeadBoxer stream for identified companies and individuals. When LeadBoxer resolves an anonymous IP address to a known business entity, Ceven captures that event and triggers your defined workflow. The agent can then pull the lead detail to see the company size, industry, and location. If the visitor later fills out a form, Ceven uses the session ID to stitch the anonymous behavioral history to the new known identity. This ensures that your sales team sees every page the person visited before they ever gave you their email address, providing full context for the first discovery call.
Yes. Ceven can periodically call the lead score formula and the lead detail endpoints to monitor for score increases. You can set a threshold, such as a score of 80, that triggers an immediate action. For example, when a lead hits that score, Ceven can automatically add a high priority tag in LeadBoxer and then create a task in Salesforce for the account owner. This removes the need for sales reps to manually check the LeadBoxer dashboard, as the most qualified leads are pushed directly into their daily task list based on actual site behavior.
Post event data is typically used for immediate, request based activity tracking where you send data in a form encoded format to the API. Server side logging is designed for backend events that happen outside the browser, such as a payment confirmation in your own database or a subscription change. Ceven can handle both. Use post event data for front end interactions and server side logging for business logic events. This allows the agent to build a complete 360 degree view of the customer journey from the first click to the final purchase.
Ceven can manage your custom tracking domains by reading the current status of your domains and alerting you when a new one is in progress or needs attention. By using the custom tracking domain tools, Ceven ensures that the data flowing into your workflows is attributed to the correct dataset. This is critical for agencies managing multiple clients or companies with various brand sites. The agent can verify that the correct domain is active before attempting to pull session data, preventing data leakage between different business units or client accounts.
One specific quirk of the LeadBoxer API is that on the very first pageview of a visitor, the lead detail may be incomplete. The identification process takes a few seconds to resolve the IP and firmographic data. If Ceven attempts to pull lead details the millisecond a session starts, it might receive a partial record. To handle this, we build a short delay or a retry loop into the workflow to ensure the identity resolution has finished. This ensures your CRM is populated with the full B2B profile rather than just an anonymous ID.
Ceven uses the lead tagging and session filtering tools to segment your traffic automatically. You can tell the agent to look for users who visited a specific product page three times in two days and belong to a certain industry. Once the agent identifies these users via the get sessions and get lead detail calls, it can apply a specific tag like hot prospect. These tags then serve as triggers for other tools in your stack, such as triggering a targeted LinkedIn ad campaign or sending a personalized email sequence via your marketing automation tool.
Ceven pulls the lead score formula to understand the weight of different actions. Instead of just seeing a number, the agent understands that a pricing page visit is worth more than a blog post view. This allows the agent to provide a natural language explanation of why a lead is considered hot. For instance, instead of saying the score is 90, Ceven can report that the lead is high priority because they visited the pricing page twice and are from a company with over 500 employees, making the data actionable for a sales rep.
All data transferred between LeadBoxer and Ceven is encrypted using industry standard TLS. Ceven accesses your data via the API using secure authentication tokens. We do not store your raw LeadBoxer credentials in plain text; they are encrypted at rest. Furthermore, the agent only accesses the specific endpoints required to execute your workflow. You have full control over which datasets the agent can read from and which tags it can modify, ensuring that your lead data remains protected while still benefiting from automated identification and routing workflows.

Alternatives to LeadBoxer

Other tools that solve a similar problem. Ceven supports these too, so you can switch or run more than one at once.

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