Accounts receivable (AR)
The money owed to a business by its customers for delivered goods or services, and the function responsible for invoicing and collecting it.
In more detail
Accounts receivable is the mirror of accounts payable: it is the money customers owe the business, and the function that invoices for it and collects it. Healthy AR is central to cash flow, since revenue that has been earned but not collected does not pay the bills. The work spans issuing accurate invoices, tracking what is outstanding, and following up on overdue amounts.
The hard part is collection without friction. Chasing payment too aggressively strains customer relationships; chasing too gently lets receivables age and cash flow suffer. Consistent, timely, professional follow-up, escalating appropriately as an invoice ages, is what keeps collection effective, and it is repetitive enough to automate.
Where this shows up at Ceven
Ceven can run the receivables follow-up as a workflow, tracking outstanding invoices and sending timely, professionally worded reminders that escalate as an amount ages, with human-approval gates on the sensitive steps. It works across the customer's own finance and communication systems rather than being the ledger, recording each action in the audit trail.