ceven

Remarkety

Syncs eCommerce customer behavior and cart events into personalized marketing flows, manages contact lists in batch, and tracks product interest to trigger automated outreach.

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Why use Ceven?

  1. AI native Remarkety integration

    • Describe the outcome and Ceven picks the right Remarkety calls, fills the parameters, and checks the result.
    • Structured, agent friendly tool schemas so each call runs reliably instead of by guesswork.
    • Rich coverage for reading, writing, and querying your Remarkety data, across all 5 of its actions.

  2. Managed auth

    • Built in OAuth with automatic token refresh and rotation.
    • One place to manage, scope, and revoke Remarkety access.
    • Per user and per environment credentials instead of shared keys.

  3. Agent optimized design

    • Actions are tuned from real success and error rates so reliability climbs over time.
    • Full execution logs so you always know what ran in Remarkety, when, and on whose behalf.
    • The agent pauses and asks when Remarkety is unclear instead of plowing ahead.

  4. Enterprise grade security

    • Fine grained access so you control which agents and people can reach Remarkety.
    • Least privilege by default, read scopes first and only the writes a workflow needs.
    • A full audit trail of every Remarkety action to support review and sign off.

Supported tools

Every action Ceven's agents can run on Remarkety, and when to use it.

Get campaigns
Pull a list of all marketing campaigns. Use this to audit active flows or find a specific campaign ID for updates.
Get customers
Fetch a paginated list of customers from the store. Use this to verify customer enrollment in a specific segment.
Get products
Retrieve the product catalog. Use this when a workflow needs to match a product ID to a name for a personalized email.
Track cart
Sync current cart data for a user. Use this immediately after a cart update to trigger abandoned cart reminders.
Upload contacts batch
Import or update multiple customer records at once. Use this for bulk lead imports or syncing a CRM list.
Search campaigns
Find specific campaigns by name or status. Use this to identify which flows are currently live.
Filter customers
Query the customer list by specific attributes. Use this to build a custom list for a one time blast.
Update contact
Modify a single customer record. Use this to update a subscription preference or change a customer tag.
Delete contact
Remove a customer from the Remarkety database. Use this to handle GDPR requests or unsubscribe events.
Pause campaign
Set a campaign status to inactive. Use this when a product goes out of stock and the promo must stop.
Resume campaign
Set a paused campaign back to active. Use this once inventory is replenished to restart the flow.
Get campaign stats
Pull open rates and click through rates for a campaign. Use this to report on marketing performance.
Get Remarkety Campaigns
Tool to retrieve a list of marketing campaigns. use when you need to page through campaigns with optional limit and skip.
Get Remarkety Customers
Tool to retrieve customers. use when you need to fetch a paginated list of customers from a remarkety store.
Get Remarkety Products
Tool to retrieve products. use when you need to fetch a paginated list of products from a remarkety store.
Track Remarkety Cart
Tool to track cart events in remarkety. use after a customer updates their cart to sync cart data for remarketing.

16 actions · scroll to see them all

Frequently asked questions

Ceven utilizes the batch upload tool to minimize API overhead and avoid hitting rate limits. When you trigger a bulk import, the agent chunks your contact list into optimized batches that Remarkety can ingest without timing out. Each batch is tracked for success, and if a specific record fails due to a formatting error, Ceven logs that specific email address and continues with the rest of the list. This ensures that a single bad email address does not stall your entire marketing synchronization workflow. You can check the logs to see exactly which contacts were updated and which ones need manual correction in your source data.
Yes. By using the track cart action, Ceven tells Remarkety exactly what is in the user cart and when the activity happened. Once that data hits Remarkety, the platform's own internal automation engine takes over to send the email based on your pre set delay. Ceven handles the data handoff in real time, meaning the gap between the user leaving your site and the event being recorded in Remarkety is negligible. This allows you to hit the ideal window for recovery emails while the product is still top of mind for the shopper.
Remarkety enforces a strict request per minute limit that varies based on your subscription tier. If a Ceven workflow attempts to push too many individual updates, Remarkety will return a 429 too many requests error. To solve this, Ceven implements an exponential backoff strategy, meaning the agent will pause and retry the request after a short delay. For very large datasets, we strongly recommend using the batch upload tool rather than individual contact updates to avoid these limits and ensure your marketing data stays current without triggering a temporary API lockout.
Ceven can be configured to run a daily reconciliation workflow that calls the get products tool in Remarkety and compares it to your store inventory. If a product name or price changes in your store, the agent can trigger an update to the Remarkety catalog. This prevents the common issue where a marketing email promotes a price that is no longer active on the site. By keeping the product IDs in lockstep, your personalized recommendations always point to active, available inventory, which maintains customer trust and increases the conversion rate of your automated drips.
Absolutely. The agent has access to manage campaign states, allowing you to pause or resume flows based on external triggers. For example, if your inventory system shows that a featured product is out of stock, Ceven can automatically pause the associated Remarkety campaign to stop promoting an unavailable item. Once the inventory level rises above a certain threshold, the agent can resume the campaign. This creates a closed loop between your physical stock and your digital marketing, ensuring you never pay for clicks or send emails for products you cannot actually ship to the customer.
No. Ceven acts as the orchestration layer that moves data and triggers events, but it does not store the actual HTML or text of your email templates. The creative work and template design happen entirely within the Remarkety dashboard. Ceven simply tells Remarkety which customer should receive which campaign and provides the necessary metadata, such as the product name or a custom discount code, to fill the dynamic placeholders in your templates. Your intellectual property and design assets remain securely within the Remarkety platform throughout the entire process.
Ceven can monitor for unsubscribe events and mirror that status back to your primary CRM or database. When a customer opts out via a Remarkety link, the platform updates the customer record. Ceven can pull these updated customer lists periodically and mark those users as unsubscribed in your other systems. This ensures that you remain compliant with email regulations across all your communication channels. By automating this sync, you avoid the risk of sending a manual blast to someone who has already opted out through your automated marketing flows.
There is no hard limit on the number of campaigns Ceven can interact with, as it queries the Remarkety API on demand. However, when retrieving lists of campaigns, the API uses pagination. Ceven is designed to handle this by automatically walking through the pages of results until it finds the specific campaign you are looking for or completes the full list. Whether you have five active flows or five hundred, the agent can search, filter, and manage them efficiently without requiring you to know the specific page number where a campaign is listed.

Alternatives to Remarkety

Other tools that solve a similar problem. Ceven supports these too, so you can switch or run more than one at once.

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